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Email and Website Specialist

Company: Exxel Outdoors
Location: Broomfield
Posted on: March 11, 2023

Job Description:

Exxel Outdoors




Do you have experience in email and website design while having a passion for the outdoors? Your dream job awaits. The Email and Website Specialist is responsible for the management of email marketing, the website maintenance, and product merchandising for each brand within the Exxel Outdoors umbrella. The Email and Website Specialist will work across teams to plan, design, and execute promotional opportunities and website redesigns for each brand. Manages the landing pages for each of the websites. Is hands-on within the platforms. ESSENTIAL DUTIES AND RESPONSIBILITIES

  • Handles the email marketing campaigns for each brand. Producing on average 2 emails per week as well as email flows.
  • Merchandising the products on each of the websites for each brand when new products arrive.
  • Develops and maintains the promos for each brand on the websites updating the graphics on our e-Commerce platforms.
  • Creatively enhances the websites with new development, products, or redesigns.
  • Manages the Search Engine Optimization (SEO) on each of the websites and improves our month over month metrics.
  • Establishes and manages the landing pages for each of the brands for specific initiatives as well as coupon codes.
  • Develops and manages the communication between our brand websites and pro deal websites.
  • Handles and nurtures the vendor relationships.
  • Maintains the website maintenance and updates as they become necessary.
  • Runs and communicates the results from the websites analytics for all the brand websites on a monthly basis.
  • Manages projects from the start to finish with little to no oversight.
  • Ability to diagnose and fix any issues that arise in our eCommerce platform with minimal coding experience.
  • Ensures the connection between the websites and BigCommerce is connected and running smoothly. QUALIFICATIONS/SKILLS
    • BS or BA degree in Marketing or Digital Marketing or equivalent education and experience.
    • Previous experience in Klaviyo, Attentive, BigCommerce, Google Analytics, and Trello are a plus.
      • Superior interpersonal and communication skills - ability to thrive in a team environment
      • Effective Communication: Speaks to both technical and nontechnical audiences with ease.
        • Initiative - ability to work and achieve objectives independently
        • Able to manage multiple tasks at one time and meet deadlines.
        • Strong Problem Solving and Process Improvement Skills and evaluative: Understands complex business issues and how to solve them through technology.
        • Experience in working with complex business solutions in the outdoor industry specifically relating to multiple offices, distribution centers, and manufacturing facilities preferred.
        • Demonstrated ability to work with the Executive Management of an organization.
        • Strong organizational skills. BUDGET QUALIFICATIONS Some expenses within the department SUPERVISORY RESPONSIBILITIES None CERTFICATIONS (If applicable) WORK ENVIRONMENT A collaborative, open space work environment located on the second floor of the 40,000 sq. foot facility located in Broomfield, Colorado. Team members share a common desk area. There are approximately 125 employees in the 40,000 sq. ft Broomfield corporate facility which houses a workout facility, multiple quiet telephone booths and a large employee breakroom for the employee's use. PHYSICAL DEMANDSThe physical demands described here are representative of those that must be met by an employee to successfully perform the essential functions of this job. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions. While performing the duties of this job, the employee is regularly required to stand; walk; sit; use hands to finger, handle, or feel; reach with hands and arms; and talk or hear. The employee frequently is required to stoop, kneel, crouch, or crawl. The employee must occasionally lift and/or move up to 25 pounds. Specific vision abilities required by this job include close vision, distance vision, color vision, peripheral vision, depth perception, and ability to adjust focus. OTHER DUTIES AS ASSIGNEDThis job description is an overview of the scope of responsibilities for this job and is not intended to be an inclusive list of job tasks and expectations. With the evolution of Exxel Outdoors, LLC, the responsibilities of this position may change. The job must be prepared to accept new responsibilities and transfer others. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, or status as a protected veteran.Exxel Outdoors offers 3 Medical Plans, Dental, Vision, Life Insurance, programs for additional life insurance for self, spouse and family, critical illness, short-term disability, and pet Insurance. Additionally, we offer an open work environment with a workout facility for employee use, telephone booths for privacy, and an expansive employee breakroom with an awesome view of the Flatirons. All employees receive 60% off MRSP on all our company websites, in addition to discount programs from many outdoor industry companies through Pro-Deals. Each year every employee receives a $200 allowance to buy any company product, plus you still can get the discount on any items purchased. In our corporate office, employees can bring dogs to work 2 days a week, and after 90 days have option for one work from home day, 4 10-hour days, or 9 9-hour days dependent on role in the organization. Exxel offers a minimum of 80.0 hours vacation, and 7 days sick to all Full-time employees, prorated for Part-time employees, and when during the year an employee begins with the company. We offer a 401k program through Fidelity, and the company matches 50 cents on the dollar for the first 4%. Exxel invests in their employees by offering this benefit selection to all employees in our Colorado market!

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Keywords: Exxel Outdoors, Broomfield , Email and Website Specialist, Other , Broomfield, Colorado

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